Ohh you know the smell I’m talking about. It’s that sweet high quality plastic-y-but-not-cheap-plastic smell. Even if your mac is not made out of plastic. It will still smell amazing, you can smell the quality. The detail; perfection. The only thing is it does not last forever and you know it as soon as you get your new pride and joy out the box. You know the truth that the chemical smell will not last forever. And indeed as you carefully slide your new mac out of it’s lovingly wrapped cover you know that in a few months time it’s sweet cent will be gone forever. It’s not the box, oh no. Press your beak up against the intricitly designed polystyrene box padding and inhale. You will only find traces of the nectar but the piece de resitance. Take a close whiff of the machine it’s self and your taste/smell(?) buds will be delighted.

It’s not as much of a pile of bullshit as it sounds. Honestly. A quick search for “that new mac smell” returns pages of forums. People are querying the unique smell and wanting more. If only there were a way of finding out exacty the source then I would sell it in little boxes or tubs or even on scratch ‘n sniff. People have blogged about it ” what gives it that new smell? “, why does it smell so good”. One website even siad that it is simar to but more addctive than the new car smell. People have said it’s bad for you! What’s not bad for you these days

Speak to any mac user - they will know what you are talking about. It’s well known among mac users: new mac smells amazing.

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